Tone down your eyeliner.
Women in their 20s tend to wear a lot of eyeliner. When you hit 30, start toning it down. Trade in your jet-black liquid liner for a soft brown eye pencil instead.
"As we age, perfectly drawn eyeliner starts looking more dour than dramatic. Rimming your lids with an eye pencil will define the eyes and seem to plump lashes, but always smudge the line a bit afterward for a more flattering, soft-focus effect," explains makeup artist Susmta Patel. "And while a lip liner is a great tool for shaping the mouth, use the liner to fill in the whole lip so there isn’t a hard edge."
Shape your brows naturally.
The natural look is more suitable now that you are all grown up. Keep your brows neatly shaped, plucking away any stray hairs but maintaining your natural browline.
"Once you hit your 30s, you’ll want to be careful not to over-pluck your eyebrows, since brows are less apt to grow back," says Patel.
Use tinted moisturizer.
Instead of a heavy foundation or cakey powder, use tinted moisturizer to even out your skin tone. Look for a tinted product that contains plenty of antioxidants and botanicals to nourish and protect your skin.
The best time to fight wrinkles is before they start. Use an anti-wrinkle cream before bed, paying extra attention to the areas around your lips and eyes where wrinkles form first.
Take care of your hands.
Women often forget that hands show the effects of age, too. Use moisturizing lotion several times a day -- every time you wash your hands. Get a professional manicure whenever possible, though you don't need to make a statement with your polish. Neutral shades of nail lacquer are hot right now. Between manicures, take care of your nails at home.
"Use a four-way buffer to smooth and polish your nail plate," says Patel. "As we get older, our nail plates become more ridged and dry. Use black grapes and sugar to exfoliate your dry skin. You can also massage your nails and the skin around the nails with vitamin E oil. This will make your cuticle softer. Do it while watching your favorite TV show!"